Breast implants and other types of cosmetic surgery are often associated with women, but what if we were to tell you that men are getting in on the act, too?

OK, so men have been in search of baldness cures and some other procedures for years now, but for British guys, it’s all about to change. The latest figures from the British Association of Aesthetic Plastic Surgeons (BAAPS) show that while women’s procedures are still going strong, interest is also gathering among the male population. And you might be surprised at the kind of work they’re keen to have done!

What’s the evidence?

BAAPS has seen a rise in men asking for certain procedures. Demand for brow lifts and eyelid surgery has increased 15 per cent since 2014, while the number of guys asking for face and neck lifts and rhinoplasty (that’s nose jobs, to you and I) has risen 14 per cent.

You might be surprised to learn that breast reduction is also high on men’s wish lists. The findings showed that there’s been a 13 percent jump in this type of surgery, while liposuction recorded the biggest rise in 20 per cent.

BAAPS believes that men are now under more pressure than ever to show off their shape, which might explain why these procedures have become so popular. Facial hair and baggy shirts are a thing of the past, and guys are prepared to do whatever necessary to make sure they’re in the best possible shape.

Men now account for 9 per cent of all procedures in the UK, a figure that’s doubled over the past 10 years. They went through 2,440 procedures in 2005, which increased to 4,614 in 2015. So could Australian guys soon be following the trend?

Why are men getting cosmetic surgery?

The fact is that cosmetic surgery is no longer seen as something that only women can benefit from. With so many different procedures available, it’s hardly surprising that guys want to get in on the act.

For example, Robbie Williams revealed in an interview with Graham Norton that he’d been through a hair transplant. With big name celebrities more candid about their procedures, their popularity might be easier to explain than you think!

This is a trend that BAAPS has certainly seen, and which could soon be moving over to these shores. Many men are becoming more image conscious worldwide, so it might not be long before Australians try to keep up with other nations in the appearance stakes.

Consultant Plastic Surgeon and former BAAPS President Rajiv Grover explained: “Perhaps the decline of the ‘hyper-masculine’ look fashionable last year which has given way to a sharper, more slimline shape has influenced men and it certainly appears both genders seem encouraged by a new openness in glamorous celebrities admitting they have had ‘a little surgical help’ to enhance their looks.”

Choosing the right procedure

Whether you’re a man or woman, your decision to go through a cosmetic procedure shouldn’t be taken lightly. The Australian Society of Plastic Surgeons noted that people tend to spend more time researching a new hairdresser, which is something that needs to change.

Carrying out proper research is crucial, no matter whether you’re having a breast lift or dermal fillers. Selecting a reputable clinic will help ensure the best possible results, so it’s well worth doing some extra homework.

Getting in touch with Esteem could be a great place to start. With experience in a wide range of procedures, we have a credible and experienced team to answer any related questions or concerns. Book your consultation and we’ll talk you through what to expect before you come to that all-important final decision.


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